Over the recent years, digital marketing has been receiving an increasing amount of popularity in the business sector. It has established to be one of the most effective strategies to connect businesses to customers, especially during this time of massive digitization and physical distancing due to the pandemic. Today, digital marketing is being utilized by many businesses as a way to efficiently reach the target audience of their products and services.

The Rise of Digital Search—What is it and How Does it Work?

Search Engine Optimization is a popular and widely used digital marketing strategy (SEO). The Digital Marketing Institute defined SEO as “the process of getting traffic from free, organic, editorial, or natural search results in search engines. It aims to improve your website’s position in search results pages. Remember, the higher the website is listed, the more people will see it.”

Because search engines receive the majority of web traffic, many businesses optimize their websites to appear high on search engine results pages (SERP). Once the website ranks on the first page of SERP with keywords that are most likely being searched by the business’s target audience, this translates to more engagement and a wider reach. This creates room for the business to engage with prospects, sell, and even provide customer service all in one marketing effort.

Read More: Top 10 benefits of Digital Transformation

Aside from being a more alternative route, it also has other advantages compared to traditional marketing. First is its speed in delivering the message to its target audience, which is crucial in this fast-paced world. Furthermore, using digital search as a marketing effort allows you to track real-time data such as who is visiting the official website and where they are coming from—information that would be difficult to gather using traditional marketing strategies such as printing campaign materials.

However, leading in the world of digital search is not an easy task. Trying to fully understand how search engines such as Google and Bing choose what website to rank high on SERPs is complicated. Some parts of it are still a mystery, even. But there are identified factors that are critical in affecting a website’s ranking, some of it includes the website’s content, User Experience (UX), Technical SEO, User Feedback Metrics, and backlinks.

Real Estate in the World of Digital Search

Before the pandemic, one of the industries that are known to make use of older marketing strategies is real estate. For a long time, the said industry rely on face-to-face referrals and paid ads via mainstream media such as newspapers, radio, and television. But as technology continues to transform businesses, the real estate started to adapt. Digital platforms started to be introduced to build awareness, gather leads, and make a sale.

People these day spend a significant amount of time online each day. According to a recent study, Filipinos are spending almost 11 hours a day connected to the internet with around four hours spent on social media platforms. Gone are the days that being online only answers to the need for social connection or entertainment—which is exactly why people use it for before. In a span of one decade, the world has seen the incredible evolution of various online channels. It has undoubtedly became a much bigger part of people’s daily lives by being a platform for news, education, and business sectors.

In a time when convenience is a priority and physical visits are challenging, maximizing the business’s digital presence is a must. Making sure that the information are readily available and easily accessible is a game-changer in making a sale. However, there are millions of content available online. People are being bombarded with new information everyday. How can businesses create an advantage against their competitors?

Digital search is one of the most effective ways to market any product or service online, including real estate. Being ranked high on SERPs is the quickest and easiest way to increase customer awareness and establish credibility, which may lead to a sale.

The Leader in Digital Search Visibility for Luxury Residential Properties

Brittany Corporation is one of the top companies in the Philippines that makes good use of digital search and other digital platforms. While the pandemic pushed almost all niche markets to go digital, Brittany is prepared to reach and engage with the business’s target audience because of its established digital presence in the luxury real estate market.

The audience targeted for content on luxury real estate properties is little, but this particular niche surely values convenience and quality of content. This is why Brittany Corporation’s website contains not just the extensive portfolio of its luxury real estate properties, but also helpful and informative lifestyle articles that often appear on the first page of SERPs using search words that are related to luxury real estate and luxury living in the Philippines.

One of its high-ranking lifestyle articles on Google SERPs is the search keyword “luxury house and lot in tagaytay” where users will find articles about the luxury residential properties in Crosswinds Tagaytay, a Swiss-themed community built by Brittany Corporation.

Brittany Sta. Rosa is another luxury real estate development by Brittany Corporation, is also leading in digital search visibility for luxury residential properties in Santa Rosa, Laguna. In fact, when users try to do a search query on “luxury homes in sta. rosa”, this high-end property is on the first page of the SERP.

Promenade is one of Brittany Santa Rosa’s enclaves that offer several house models—Milton, Elliot, and Lawrence—inside a breathtaking and quaint English countryside community.

Meanwhile, for the affluent looking for luxury residential properties in Las Piñas City, the Portofino community in Vista Alabang, Daang Hari leads the SERP for luxury real estate. Portofino has two phases—Portofino Heights and Portofino South. These world-class communities offer some of the most beautiful houses in the Philippines that are inspired by the Old World Italian design.

Even with the great amount of information available on the web, Brittany Corporation reaches its target audience by providing relevant and timely content related to luxury residential properties in the Philippines. No doubt, the company is one of the leading luxury real estate developers in the country for its ability to adapt and serve to its customer needs.

Brittany Corporation in other Digital Platforms

While search engines dominate web traffic, there are also various platforms online where potential homebuyers can access updated information on luxury residential properties by Brittany Corporation. As a forward-thinking company, Brittany ensures to be present and accessible in all relevant channels where the business’s target audience is present.

Brittany Salesforce Adapts to Digitization

Brittany Salesforce (BSF) is the group of real estate professionals within Brittany Corporation that lead the task of reaching out to potential homebuyers and helping them to explore available luxury residential properties in the Philippines.

BSF has seen the need to incorporate technology in the marketing and sales process. In doing so, the business has stood out in both the traditional and digital real estate markets. By adapting to modern marketing strategies, the company kept its competitive advantage against other developers in the same niche market.

Brittany on Property Listing Websites

Upon searching the web for luxury real estate properties, property listing websites come up on the first page of SERPs. For a potential homebuyer who wants to see details that are not available on other digital platforms, such as market value and investment details, property listing websites can be the best place for this information.

There are various property listing websites that are user-friendly, which is a huge help for those who are looking for luxury homes in the Philippines, like a luxury house and lot for sale or luxury condo. It only takes typing in the homebuyer’s desired location, the name of the development, and a few clicks to access information on this type of digital platform.

BSF ensures regular monitoring of inquiries sent by clients via Brittany’s property listing website accounts. Services for prospect clients like virtual viewing of the luxury residential properties and more will be provided once connected using this channel.

Brittany Established its Social Media Presence

Social media is the best place to reach people from different demographics, coming from all walks of life—including the wealthy ones who might be looking for luxury residential properties.

Facebook

According to Buffer, the top social media app with the most active users per month is Facebook with 2.9 billion which is around 36% of the world’s population. From being an app for communication and entertainment, Facebook has evolved to being a tool used for business and advertising as well.

Brittany Corporation has used Facebook as a platform to create awareness and start engagement through Facebook pages and marketplace listings for its luxury communities in Crosswinds Tagaytay, Vista Alabang, Brittany Santa Rosa, and The Lakefront Sucat. Facebook is also a convenient channel to answer inquiries and assist homebuyers with their concerns. Lastly, it is also being used as a channel to build community among residents and potential homebuyers through Facebook groups.

Instagram

Instagram is also a popular social media app ranking fourth on Buffer’s list with 2 billion monthly active users. This social media is best to appeal to prospects visually which is best for showcasing Brittany’s portfolio of luxury homes in the Philippines using photos or short-form videos. Seeing the developer’s various luxury real estate properties through a well-curated Instagram feed gives potential homebuyers a more vivid idea to help them in decision-making.

YouTube

For a more detailed virtual content, YouTube is the best video-sharing platform available. With 2.2 billion monthly active users, YouTube is the second largest social media site which is the best channel for video marketing. Nowadays, luxury house tours are some of the trendy contents and there are an abundance of it on the said app. Currently, Brittany Corporation’s YouTube channel contains videos of different luxury themed developments to help potential homebuyers have a better picture of Brittany’s luxury residential properties.

Twitter

Twitter is most famous for microblogging where users can be updated by looking up trending topics in the country or all over the world. Aside from these features, Twitter is a good customer service channels used in the Philippines where users can send their concerns using tweets or direct messages.

Brittany utilizes its Twitter account mostly to share timely updates, and connect with potential and existing clients for their inquiries.

LinkedIn

LinkedIn is a social media site that provides a platform for individuals to raise their profile, promote brands, build networks, and find career opportunities. Because its target users are working professionals, this becomes a great platform to find leads and prospects for luxury real estate. Brittany Corporation is active in building networks using LinkedIn, which allows real estate professionals to connect with a more targeted niche market.

Summary

The past couple of years have fast-tracked digital transformation at a speed that no one has imagined. It has changed the way processes are done in most, if not all, sectors of society. Without taking immediate action to stay relevant, businesses will lose an advantage with its competitors. It is important to know the trends and adapt to it.

The idea of buying luxury residential properties online is not a familiar concept to many. It is one of the things that is being explored as the world approaches the post-pandemic future. As the real estate market faces such a transition, it is best to find a trusted developer that offers a hands-on, excellent service to its clients.

Choose the leading the luxury real estate developer in the Philippines! Learn more about Brittany Corporation’s extensive portfolio of luxury real estate developments by checking out their official website. Follow Brittany’s social media pages or send inquiries via this link.

The demand for real estate properties in the Philippines is experiencing a rebound starting last year. Commercial properties are starting to pick up since the return-to-office work set-up is already being implemented by many businesses.

Residential properties, which remained on-demand even at the pandemic’s height, continue to receive an increasing clamor, especially condominium units and townhouses. With the health restrictions easing up and the nation’s economy slowly recovering, people are gaining the confidence to invest in real estate once again.

The current performance of the real estate market might be tempting for many property owners to sell their houses, condo units, or lots. When the prices continue to skyrocket, and options are scarce, sellers have more chances to score a great deal from potential buyers.

Because of COVID-19, a popular consumer behavior called impulse buying has been observed in real estate during the pandemic. It may not sound good from a buyer’s perspective, but it is advantageous for people selling a home.

Selling your home might not be as complicated as buying one. Nonetheless, there are still many things to consider and accomplish before you sell your house. If you are one of these people who are looking into it or already planning to do it sometime soon, here are some of the items you should think about before jumpstarting the steps to sell your home.

Reason for Selling Your Home

Before you sell your home or any other real estate property, you must first ensure that you have solid proof for doing so. People who are already wealthy can attest that real estate is one of the best markets in which to invest their money and watch their fortunes grow throughout their lives. As the market prices continue to rise each year, holding off selling your home is more likely to give you larger home equity and profit in the future.

Real estate has a high appreciation value which makes it a safe and lucrative long-term investment. Aside from that, owning a property can open business opportunities for passive income. Many homeowners have explored turning their different properties as vacation home that people can rent through online homestay and vacation rental platforms.

When travel restrictions are being strictly implemented, a lot of Filipinos have tried staycations in the country’s beautiful travel hotspots (such as Baguio, or Pampanga) —one of which is Tagaytay, a nearby province that is only a short ride away from Metro Manila. Tagaytay is home to Crosswinds, a Swiss-themed luxury community by Brittany Corporation perfect for staycations.

On the other hand, if there is a need to move someplace else due to a job or a family concern, or maybe wanting a nicer place to live in, then selling your home might be a good choice after all. Even so, there are pros and cons that should be weighed before deciding whether to sell your home versus keeping it.

If you are on the way to purchase another property to be the main dwelling place for the family, you need to assess if you can afford trading up. According to Bankrate, trading up is “the term that describes when homeowners sells their home in order to buy a house that is bigger, in a better neighborhood, or has some other feature that makes it a step up from their current home. Homeowners typically help fund the purchase of the new home by using equity from their current home.”

Simply put, trade up works by selling your home and using that money to buy a new one. The main concern for this scenario is that most of time, if not always, the new property is way more expensive than the one being sold. Before you sell your house and trade up, make sure that you have your financial goals in place so you can work around with the amount you really afford to spend on mortgage. Many people get themselves into financial trouble as a result of rash purchases and end up house poor.

To sum up, dealing with real estate—whether selling or buying—is no joke. Make sure to think through the decision to avoid suffering a huge loss moving forward.

Your House’s Current Value

After thinking it through and you are still leaning towards the decision to sell your home, it is time to dig deeper and understand the property’s worth. This knowledge can either break or solidify your decision.

As a homeowner, it is more likely that you have a general idea how much it is worth. But due to the movements in the real estate market, it is better to get an updated pricing on the property. There are various ways to do it—you might use an online home value estimator for a generic estimate or seek professional help from real estate agents or appraisers for a more accurate price. This shall give you an idea if it is time to sell or keep the property for the time being.

Timing is a factor in real estate. Even though the real estate prices are usually on an upward trend, there are still moments when it slides down. It depends on the demand and the competition so make sure to be familiar with these factors before you sell your house.

Many sellers tend to overprice the property, which will make it harder to sell, especially when they are not in a hurry. However, a potential buyer might be wary of buying the property later on after knowing how long it is out in the market. In the end, it is best to price the property closer to what it is really worth so check if the profit margin is a good deal. Only then you can make a decision about selling the property.

Processing Fees and Taxes

The prospect of selling your home and profiting from the sale is an intriguing one; however, the thought of the process that you will have to go through is a little bit terrifying. This includes all of the taxes and fees that the seller is responsible for paying before the transaction can be finalized.

The includes a list of some of the fees and taxes that you need to be aware of in the Philippines before you proceed with the sale of your house:

Capital Gains Tax

According to Bureau of Internal Revenue’s (BIR) website, Capital Gains Tax is “a tax imposed on the gains presumed to have been realized by the seller from the sale, exchange, or other disposition of capital assets located in the Philippines, including pacto de retro sales and other forms of conditional sale.”

As of this year, the Capital gains Tax is six percent (6%) of the selling price, the fair market value, or the zonal value—whichever is highest. Upon the completion of the sale, the seller is given 30 days to accomplish payment of this particular tax.

Unpaid Real Estate Taxes

A potential buyer usually thoroughly checks any outstanding taxes before agreeing to the sale of the property. Once the seller failed to pay these, the proposed transaction can be voided. It is the seller’s responsibility to make sure that the property is clean for transfer to a new homeowner.

Real Estate Agent’s Commission

If you are not a licensed real estate professional yourself, it is in your best interest to hire someone who will manage the sale of your home and handle the necessary paperwork on your behalf. A real estate agent’s job is not limited to finding potential buyers for the property but also processing tons of paperwork needed to be accomplished during the sale.

Usually, real estate agents do not work on a daily wage but instead agrees to a commission. Once the property has been officially sold, you will have to pay the agent according to the agreed percentage upon hire. Make sure to include this into the estimations before deciding to put your home for sale on the market.

Working with a Real Estate Agent

As previously mentioned in this article, real estate agents will be a huge help as you go through the process of house selling. Agents know how to prepare your home for sale, put it out on the market, look for potential buyers, and get it sold with the best deal possible.

As a seller, it is easy to find agents who will do their best to sell your home in a good selling price. It is because your interests are the same: the higher price to which the property is sold, the more profit both of you will get from it.

Without a real estate agent, a seller can save a good amount of money but the process of house selling is tough especially for newbies. First, a seller usually asks an agent to prepare a comparable market analysis to determine the range of the asking price acceptable for the property.

Also, agents are in-charge of selling according to the house’s most marketable features such as a stunning kitchen, huge backyard, or great location and views. These features usually excite buyers. Agents also take care of the house’s listing and ads, if necessary.

Lastly, there are a lot of paperwork awaiting the seller from the start of selling until the transfer of property. It will be better to have someone to help you on it rather than spending so much time on processing it on your own.

Preparing the House for Selling

House selling is not limited to listings and paperwork, it also involves plenty of cleaning and construction work depending on property’s condition. Before putting it up on the market, a seller needs to make sure that the house is ready for potential buyers who will visit the place.

Preparing the property at a professional level is popularly known as staging. Real estate agents are familiar with this but you may also hire a professional stager who is skilled in bringing out the best features of the house and minimizing the not-so-good ones.

Preparing the house for selling is not all about cleaning and fixing, it involves a little bit of theatrics as well to impress your potential buyers and get the best results.

Of course, it is best not to do major renovations as it will incur extra costs that will be taken out of your profit later on. If the house is in a good location and condition, there might not even be a need to stage the property. You need not add anything to it; just let it speak for itself.

Financial Consequences

Before you sell your house and get a taste of the profit from it, you will have to shell out some cash to pay for the preparations alone. Listings also require cost from your end. Now, are you ready and willing to go through this expensive and tedious process already? If yes, you have to be prepared financially as there will a lot of things to pay for even before making the house up for grabs in the real estate market.

Despite being safe and stable market to grow one’s money, it is difficult to invest in real estate because it is expensive. Making the wrong move can bury someone to a lot of debt so the process of buying or selling is naturally long and difficult. But when one understands the risks and has the means to own a property, real estate remains to be the best way to make your wealth grow exponentially.

Bottomline

It is a no-brainer that owning a real estate property is the biggest investment that most people want to achieve in this lifetime. It oozes with potential—you can gain profit by selling it, you can make it available for rent or better yet, be used as a residential property and be an asset that will last the family for generations.

Housing has always been a concern for many people. Renting is one of the roadblocks for many to build wealth since housing prices continue to rise each year. This is why owning a home can be the greatest gift to your family, especially to the children.

Give your family the luxury living experience! Check out Brittany Corporation’s luxury real estate properties that are perfect for your family’s new home. You can choose from Brittany’s extensive portfolio of luxury house and lot for sale, luxury condo, and luxury lots that are situated in world-class themed communities.

Metro Manila is the Philippines’ capital region for economy, culture, and politics. It is formally known as the National Capital Region (NCR) which consists of 16 cities and one municipality including the country’s business districts such as Manila, Quezon City, Makati, Pasay, Parañaque, Muntinlupa and Taguig City. Needless to say, Metro Manila is the best place for work, education, travel, and leisure opportunities in the Philippines.

Internal migration is common in the Philippines. According to 2018 National Migration Survey (NMS 2018), 49% of Filipinos have experienced moving within the country. Despite the rural development projects in the country, there is no doubt that the best opportunities are still in the capital region up to this day.

This is why many Filipinos from the provinces decide to be internal migrants and flock to Metro Manila with the hopes of having a better education and work experience, and eventually improve their quality of life. However, a lot of internal migrants fail to realize that dwelling in the country’s capital region comes with a higher cost and standard of living.

Living in the Philippine’s Capital Region

Metro Manila ranks third in the list of the most expensive Southeast Asian (SEA) cities to live in, next to Singapore and Bangkok. This is from a report published by data aggregator iPrice Group in 2021 who also revealed that the estimated cost of living as a resident in Metro Manila reaches up to P50,800 per month for a single individual. This is a devastating amount compared to the estimated average salary being received by common laborers in the region which is only P18,900 per month—one of the lowest among SEA cities.

As of May 2022, the Department of Labor and Employment (DOLE) announced that the minimum wage for laborers in Metro Manila has been adjusted to P570 per day for non-agricultural sector and P533 to the agricultural sector. This is a P33 increase from the last adjustment back in 2018. As for the laborers in the rural areas, minimum wage remains to be less than P400 depending on the region.

Compared to rural areas, the price of basic commodities such as rent, food, and transportation is higher in Metro Manila. Despite having a job that pays higher than the opportunities available in the provinces, one’s expenses while living in a metropolitan area is expected to cost more such as housing as the real estate market is more competitive especially the homes in the business districts.

Price Movements during the Pandemic

Fortunately, even with the economic crisis happening all over the world because of the pandemic, price changes in basic commodities have balanced out which made the Metro Manila cost of living to remain stable as reported at the end of 2021.

The Worldwide Cost of Living 2021 Index by The Economy Intelligence Unit’s (EIU) in UK revealed that the Metro Manila cost of living went down two places to 84th compared to being 82nd in 2020.  As a result, the cost of living in the Philippines’ capital region showed little to no significant movements despite of several price hikes in basic commodities within the year.

The said index is calculated by finance managers and human resources managers to determine the estimated cost of living in different countries to give business travelers and expatriates idea of a suitable compensation package. The computation considers the cost of basic commodities such as rent, food, drink, transportation, utilities, schooling, recreational activities, and other household supplies. Furthermore, when operating in a variety of industry markets, businesses can use it as a reference for pricing consumer goods and other commodities.

In the past year, prices for many household supplies, utilities, and recreation saw a significant increase. On the other hand, prices for grocery items and clothing went down. These movements on pricing have balanced out the computation for the estimated cost of living in Metro Manila according to the head of EIU’s Worldwide Cost of Living Index, Upasana Dutt.

Michael Ricafort, chief economist at the Rizal Commercial Banking Corp. (RCBC), has the same observation. Even with the increase of energy and food prices, it was still evened out by the dip in prices of property rental rates and capital values because of the still ongoing pandemic.

Balancing Income and the Prices of Basic Commodities

To put it simply, Metro Manila cost of living shows the estimated amount of resources needed to pay for necessary expenses by an individual in order to sustain a certain standard of living in the capital region. The estimate is being computed by analysts by taking into account the prices of basic commodities such as, but not limited to, food, drink, housing, education, healthcare, gas or transportation, utilities, and other indispensable household expenses. Some estimates include a little luxury by adding allowances to be used for recreation and entertainment.

Food

According to MUFG Global Markets Research, Philippines is one of the countries in Asia that has a fast food price increase with an estimate of by 8.2% hike from July 2020 to January 2022. The Food and Agriculture Organization (FAO) of the United Nations observed a food price index of 45% within the same period.

Food price increases are caused by a variety of factors. Aside from the pandemic, the most recent driver of food pricing is the ongoing conflict between Russia and Ukraine that heavily affects the gas prices all over the world. As of March this year, the FAO revealed that the food price index increased to 17% due to the supply disruptions and shortages as Russia invades Ukraine.

The fuel price increase creates an extra expense, Russia being one of the primary drivers in the fuel industry, which causes a domino effect to other industries that support people’s daily needs. Fuel is an important factor in transporting food products and the crisis needs to be compensated by an increase in prices.

During this time of crisis in fuel supply, living in rural areas has its advantages. Despite the lower minimum wage in the area, the majority of raw food products like vegetables, crops, fruits, livestock, and fish will not experience much of an increase as transport is not much of a problem compared to urban areas.

Since the Philippines has an archipelagic design, the transport of food products is more challenging. Fuel and labor costs are major factors that add up to the food prices.

Typhoons and other natural disasters are an additional factor that frequently have an effect on the cost of food in the Philippines. It is estimated that the nation is hit by an average of twenty typhoons and storms of varying intensities each year. This has a negative impact on the nation’s ability to produce food because farmers and fishermen are unable to harvest their crops and sell the raw materials they produce. Even worse, some of them are even destroyed by these storms and typhoons, which ultimately leads to a crisis in the supply of food.

Transportation and Utilities

Even without the ongoing fuel supply crisis in the world at present time, high cost of gas and transportation has always been a heavy burden for the Filipinos especially for the people living in the metro. Commuting in the Philippines is an unpleasant task since public transportation is not sufficient and efficient enough to serve the huge population of commuters everyday—even before the pandemic.

As the economy slowly recovers from the global crisis and return-to-office set-up is being mandated by majority of businesses, Filipinos find it much harder to commute according to a survey conducted by Social Weather Stations (SWS) in 2021.

Likewise, those who can afford to use a private vehicle going to and from work also carry the heavy cost of fuel. Not to mention its contribution to the heavy traffic that is plaguing the nation. Amsterdam-based location technology company TomTom International B.V. reported that Manila, Philippines ranks the fourth most congested city in the world despite being on a series of lockdowns at the height of the pandemic.

Aside from the issue of transportation, the cost of basic household utilities like electricity and water is also close to the top of the list of expenses that are included in the calculation of the estimated cost of living in Metro Manila.

here have been a number of adjustments made to the rates of the utilities over the past two years, which means that the prices are subject to change on an irregular basis. Additionally, the weather in the Philippines during the summer is notorious for being extremely hot and muggy, both of which can have an impact on the amount of electricity and water that individuals consume.

Education

Tuition fee up to tertiary education is now free in public schools, state universities and colleges in the Philippines because of the Universal Access to Quality Tertiary Education Act enacted in 2017. However, there are not enough schools to encompass all of the students, so those who have the financial means to do so still attend private educational institutions.

Aside from tuition fee, there are also plenty of necessary expenses to sustain a student’s education. Items such as uniform, books, school projects, trainings, and other learning materials are not part of the basic school fees so parents need to shell out money for these.

Healthcare

Healthcare is a challenge in the Philippines. The country’s healthcare system is heavily dependent on private providers. It has been reported that 30% of Filipinos access private healthcare facilities since about 60% of it are privately owned.

Public hospitals in the Philippines that offer decent care and diagnostic services are mostly situated in urban areas. Insurance is receiving increasing popularity among Filipinos, but for those who cannot afford it, public healthcare is being administered by a government-owned corporation called PhilHealth. This program subsidizes medical treatments like inpatient care and non-emergency surgeries and is open to legal citizens and residents in the country.

Housing

One of the basic necessities that take up a huge chunk of one’s monthly income is housing. Whether an individual is renting, buying, or maintaining a home, the bottomline is that housing is expensive.

According to a report by Online Mortgage Advisor in 2021, Manila is the second least affordable housing market in Asia. It is also the third worst city for renting affordability in the region, taking up about 90 percent of the average monthly salary of a common laborer.

A Better Alternative: Living in Suburban Communities

The bottomline is, living in an urban city is more expensive than in rural areas. However, there is a need to have easy access to the metro because of the vast opportunities it offers. So, here is an alternative: suburban communities.

Why live in suburban communities? With the housing shortage and daily traffic congestion in the region, an urgent need for better housing has been created. This is why the development of nearby provinces around Metro Manila is happening at an increasing speed. There are also plenty of road infrastructure that lessen the travel time from Metro Manila to nearby provinces.

In conclusion, this is an opportunity for people who are considering purchasing a home to make an investment in real estate with a property that is significantly superior to those that are offered in the city for the same price.

What Brittany Offers

Brittany Corporation is known for developing luxury themed communities in stunning suburban locations such as Tagaytay, Santa Rosa, Alabang, and Sucat. Each of these communities is inspired by world-class travel destinations with amenities and features that complete the top-tier luxury living experience.

Aside from offering some of the most beautiful houses in the Philippines, Brittany Corporation also boasts of its extensive portfolio of luxury real estate properties for the affluent who are who are looking for lucrative real estate investments.

Tired of the city life? Be part of a Brittany community! Know more about the luxury homes and luxury condo offered by Brittany Corporation by sending a message to this link. You can also follow Brittany’s social media pages on LinkedIn, Facebook, Twitter, and Instagram to receive updates on their high-end real estate developments in the Philippines. These developments are of world-class quality.

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As the Philippine elections are already over, the majority of us have already fulfilled one of our biggest responsibilities as Filipino citizens to the community, and that is to vote. Last May 9, 2022, Filipinos arrived to cast their ballots at their designated polling precincts.

Many have participated and shared their voices because of the elections. To keep this fire burning, and as many Filipinos have found their passion in giving back to the community, many of us are trying to look for other ways to contribute and get involved.

Participating and getting involved doesn’t require big and grand gestures. It can also be on the little ways to give back to the people and your courses of action to contribute to the community.

Here are the 10 little ways to Contribute to Your Community:

Share your time on the programs and activities

Being a good neighbor entails more than just being friendly and keeping to yourself. Any neighborhood will always have programs and activities that require volunteer assistance. Donation drives, homeowners association events, church contributions and initiatives, clean-ups, and other similar activities are examples of how you can volunteer in your community.

Not everyone is able to give monetarily, but everyone has time they can share. Volunteering your time demonstrates that you care about your community and the people who live there. It’s a way to build relationships and make your community a better place for everyone. Plus, it can also be a lot of fun!

So next time you’re looking for a way to give back, consider giving some of your time instead of (or in addition to) your money. It’s a great way to make a difference in your community.

You could extend a helping hand by allotting at least 1 hour of your weekends to participate in such gatherings to assist and also the best way to socialize with your neighbors. In this way, you can make a friend, an acquaintance, or encounter someone with the same interests as you do.

Paying your dues and taxes on time

Your dues and taxes are there for a reason. This is the fund used by an organization or a government body to give you the best possible life they could offer. On a smaller scale, like in communities such as Portofino Alabang, residents are required to pay a minimum amount of dues which is also being utilized for the improvement of the community. These funds are used for Security improvements, salaries of staff, maintenance of facilities, and other expenses of the community.

It is essential to pay your dues and taxes on time for several reasons. For starters, it ensures that the organization or government body into which you are paying has sufficient funds to provide you with the best possible life.

Second, it helps to improve the community you live in by providing necessary funds for things like security, maintenance, and salaries.

Third, it shows that you are a responsible member of the community and are willing to contribute to its betterment. Finally, paying your dues and taxes on time is simply the right thing to do. It is our role as members of a community to help contribute to its success and growth. Next time you are asked to pay your dues or taxes, remember all of the good it can do for you and your community.

Be a nice neighbor

“Love your neighbor as you love yourself”. It’s as simple as that. Big changes happen through little tiny steps so if you want the country to be better then you may start within the 5-meter radius of your home.

A simple greeting every morning, sharing of food during holidays and even the respect you give to them every time you have a house party and you inform them beforehand that you may volume up a little bit. Those simple things if done would be of great effect in the bigger picture.

By taking some time to be thoughtful and considerate, you can help make your neighborhood a welcoming and enjoyable place for everyone.

Abide by the community rules

Rules are made to be followed. A community has set its ground rules for a reason. These were not made just because. These are for the safety and well-being of its residents. A lot of communities set their rules with a corresponding fine if violated to make sure they won’t be disobeyed.

Paying the fine is better than putting yourself and your family at risk because you broke a rule. Rulebreakers not only put themselves in danger but also the people around them. So it is best to just follow the rules set by the community for everyone’s safety and peace of mind.

Segregate the garbage

One way to contribute to your community and the environment is to segregate your garbage. You can separate biodegradable and non-biodegradable waste, which will make it easier for recycling facilities to process the material. This will also help reduce pollution and landfill waste. Furthermore, segregation can also help you save money on your garbage disposal fees.

By properly disposing of your waste, you can lower your monthly bill and help reduce the amount of environmental damage that is caused by improper waste disposal. Finally, segregating your garbage is simply good citizenship. It demonstrates your concern for your community and the environment, as well as your willingness to do your part to keeping them clean and healthy.

So next time you go to throw something away, think about whether it should be in the trash or in the recycling bin. Then do your part to help make a difference in your community.

Shop Local

It is important to shop local for many reasons. By buying products from small businesses in your community, you are supporting the entrepreneurs who have taken risks to start their own business. These businesses provide jobs and help to boost the economy.

In addition, shopping local helps to ensure that your money stays in the community, which can then be reinvested in local schools, parks, and other public services. And finally, buying local products helps to promote a sense of community pride and identity. When you shop local, you are helping to preserve the unique character of your community.

So the next time you need to buy a gift or some new home decor, consider shopping at a local store. As a result, you’ll be returning the favor to your neighborhood and making it a better place to live.

Participate in fundraising and charity events

Giving back does not only refer to donating money, but it can also come in different forms such as time, effort, and skills. One way of giving back is by participating or sponsoring fundraising and charity events.

There are a lot of non-profit organizations that continuously look for people who are willing to give their time and effort in different causes. By doing this, you are already helping a lot of people in need.

Nowadays, a lot of people are still struggling to get by because of the Covid-19 pandemic. There are numerous benefits to participating in or sponsoring charitable events. Many people’s lives will be improved thanks to your support. A better future for all of us can be achieved by working together.

Plant a Tree

There are many benefits of planting trees, both for the individual and the community. Trees help to improve air quality, provide shade and cooler temperatures, reduce noise pollution, and offer a place for wildlife to live.

They also help to beautify the community and increase property values. In addition, tree planting is a great way to get outdoors and get some exercise. It can also be a social event, providing an opportunity to meet new people and make new friends. For all these reasons, tree planting is a great way to give back to the community.

Be a responsible driver

As a driver, you are responsible for your life and the lives of others on the road. This includes obeying all traffic laws, signage, and speed limits. It also means being aware of your surroundings at all times and being prepared to react to any situation.

Driving is a privilege and it is the responsibility of each driver to make sure that they are operating their vehicle in an appropriate manner. As a responsible driver, you make the roads safer for everyone, but you also foster a sense of community among fellow motorists.

We all have a responsibility to share the roadways safely, and by driving responsibly, we can help make that happen.

Volunteer

Volunteering is a great opportunity to give back to your community. Whether you volunteer your time or your skills, you can make a difference in the lives of others. volunteering is a great way to meet new people and make new friends. It can also help you develop new skills and knowledge.

And, of course, volunteering is a great way to give back to your community. There are many organizations that rely on volunteers to help them with their work. When you volunteer, you can choose which organization you would like to help.

You can also choose how much time you want to spend volunteering. You can volunteer for a one-time event or for an ongoing project. No matter how much time you have to donate, your contribution will be appreciated. Volunteering is a great way to make a difference in your community.

What kind of community do you want to belong in?

The kind of community you want to belong in reflects what you value most in life. Perhaps you prioritize safety and security, in which case you’ll want to find a neighborhood with low crime rates and good schools. Or maybe you’re looking for a close-knit community where everyone knows each other’s names.

Whatever your priorities, it’s important to find a community that aligns with your values. Only then can you truly feel at home. Of course, no community is perfect, but that’s all the more reason to get involved and make the changes you want to see. We have the ability to build the kinds of communities that we would all like to be a part of if we work together.

When you are planning to buy or build a house, there are a lot of things that you need to take into consideration. First, you need to think about the kind of people who will be your neighbors. It is important to choose neighbors who will be good playmates for your kids and friends for you.

Second, you need to think about the safety of your family. You would want to live in a community where you can be sure that your family is safe even when you are not at home. Lastly, you need to think about convenience.

You would want to live in a community where everything is readily available and within your reach. These are just some of the things that you need to consider when choosing a community to live in.

The Community you want:

Living in Portofino Alabang doesn’t just give you a comfortable home, but also a great community that provides you with a great way to raise your family. The 24/7 roving security, green environment, and active homeowners association are just some of the things that make this community stand out. With endless opportunities and ways to improve your lifestyle, Portofino Alabang is the perfect place to call home.

Brittany Alabang by Vista Land wants to make sure you live your life in the best possible way. From the model houses giving you spacious living spaces, the perks, and advantages mentioned beforehand, all on the peaceful side of the metro giving you convenience and comfort at one go.

Discover more on why Vista Alabang Should Be Your Next Address.

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After 100 years, a spectacular luxury real estate property in Puglia, Italy is ready to open its doors to affluent guests from all around the world. Say hello to the dreamy Castle Elvira, an abandoned castle turned into a luxurious hotel.

Castle Elvira is a historic property built on a sprawling, private parkland back in the early 20th century. Years before its recent restoration, the castle is presumed to be a thoughtful gift from two loving parents to their daughter, Elvira.

As a dreamy teenager, Elvira was captivated by a beautiful castle in Naples, which is owned by the popular Italian playwright and actor Eduardo Scarpetta. On her seventeenth birthday, elated and excited, Elvira’s parents gifted her a grandiose castle located in Puglia that looks strikingly similar to the one in Naples.

After Elvira’s unexpected passing shortly after, it was believed that her parents fled the castle immediately and left it untouched ever since. This was until a British couple decided to restore the deteriorating property’s former glory.

Although the castle in Puglia didn’t have any occupants for years and started to fall apart, it has now been revived and brought back to its previous glory after an intense restoration process spearheaded by Elvira’s great-granddaughter.

Visitors can tour the beautiful castle and grounds and even stay overnight in one of the luxury suites. Castle Elvira is truly a hidden gem in Italy and not to be missed.

The Making of a Luxury — A Look Inside the Luxurious Restoration Project of Castle Elvira

Castle Elvira remained untouched and left to ruin for almost a century. The major restoration project that lasted for three years began in 2018, when the artist Harvey B-Brown and his husband, Steve Risely, bought the property. The purchase included the groundskeeper’s cottage and 37 acres of exclusive parkland surrounding the area.

The couple partnered with architects and master artisans to carefully restore the castle’s original structure and design elements. Flipping homes is common practice in luxury real estate, but many homeowners tend to go overboard. In honor of Elvira’s story, Riseley’s goal for the restoration project is to preserve the castle’s authentic charm as much as possible. This is while introducing new elements that complement the property in today’s architectural home design.

As expected, the result is spectacular: a harmony of classic design and contemporary luxury. The castle stuns with restored ceramic tiled flooring, retouched walls, and carefully-painted frescoes on the ceilings, all while being equipped with modern furnishings and the latest tech in the hospitality industry. These include installing necessities like air-freshening systems, Wi-Fi, heating and cooling, as well as new plumbing.

Needless to say, a newly restored Castle Elvira stands proud to greet the world once again on a fine spring in 2022. This time with a modern touch to its classic design details and remarkable architecture—the perfect setting for celebrating your milestones or for simply relaxing your mind, body, and soul.

Experience the Bespoke Hospitality and Luxurious Amenities of Castle Elvira

What is the experience like in the newly-restored Castle Elvira? The luxury residence accepts a maximum of 12 guests to stay in its six deluxe suites and indulge in the castle’s amenities, historical surroundings, and private landscapes.

All suites offer the same luxury: upscale sleeping quarters, private gardens or rooftops, heated infinity pools, cozy living quarters, and so much more. All of this while overlooking an uninterrupted view of open countryside surrounded by olive and citrus groves.

The estate’s wild, Italian woodlands set the perfect mood for picnics, outdoor yoga, or a quick meditation if you are craving a wind-down. The shared living quarters provide both sociable seating areas and quiet nooks. Meanwhile, the dining room is the perfect place if you are in the mood for formal dining. Otherwise, head to the terraces for a nice, al-fresco dining setup.

Castle Elvira also lives by its refined Pugliese hospitality, which translates to catering to your tailored experience as a guest, from the moment you arrive. Castle Elvira’s team vows to stay on hand for all their guests’ needs, including room service, housekeeping, concierge, and more, to create your dream, bespoke vacation experience in Italy. Ahead is more of the palazzo’s offerings at a glance.

The Italian Real Estate Masterpieces of Brittany Homes

With its spectacular suites and world-class amenities on a backdrop of rural Italy’s landscapes, Castle Elvira definitely offers the ultimate luxury living experience of a lifetime. The good news: local luxury real estate investors in the Philippines do not need to fly across the world to feel like royalty. You can enjoy the same rustic charm of Italian homes through the thematic living spaces under Brittany Corporation.

Brittany Corporation is the luxury real estate arm of Vista Land, the largest homebuilder in the country. It is the first to create and give life to luxury enclaves and private residences inspired by the most scenic destinations around the world, including Italy. Just a quick drive from Metro Manila will take you to the Italian-inspired and upscale properties of Vista Alabang in Daang Hari.

This 1,500-hectare flagship property of Brittany Corporation perfectly captures the Old World charm of 20th-century Italy. You will be greeted with the beautiful opulence of lush greens, cobblestone pathways, and sun-dappled gardens.

Nestled in between are the expansive communities of Portofino Heights, Portofino South, and Amore at Portofino. These luxury house and lot for sale developments proudly feature the best of old-world Italian architecture.

Think of beautiful copulas, stunning courtyards, distinct arches, and pocket gardens. One would undoubtedly think that a luxury house in Vista Alabang is pulled straight from the beautiful regions of Europe.

Ahead is a closer look inside these luxury homes made for the affluent few.

PORTOFINO HEIGHTS

For those seeking a luxurious and cosmopolitan lifestyle, look no further than Portofino Heights. Nestled within the greater Vista Alabang community, this 75-hectare corner of paradise offers a range of luxurious houses and condos, each reminiscent of some of Italy’s most beautiful architecture.

It’s no surprise that Portofino Heights is one of the most sought-after communities in the Philippines, with world-class amenities and a commitment to luxury living. So, if you’re looking for a little Italian magic in your life, Portofino Heights is the place to be.

The first of Vista Alabang’s three enclaves is Portofino Heights. The property covers a 75-hectare land area where luxury houses and lots that range from 280 sq.m. to 1,000 sq.m. in size proudly stand. Each home is reminiscent of cosmopolitan Italy.

Here are some of the ready-for-occupancy luxury house and lot for sale developments inside Portofino Heights:

Antonello Luxury House

Antonello is a two-story luxury house model inspired by Italy that captures the beauty and elegance of classic Italy. This luxury house for sale in 286 sqm (floor area) seamlessly blends sophistication, quality, and aesthetics into a single masterpiece.

Pietro Luxury House

Pietro is a charming two-story Italian luxury home for sale in the Italian-inspired communities of Portofino and Amore. This 264 square meter (floor area) home offers grand living spaces and quality family time.

PORTOFINO SOUTH

Next to the beautiful courtyards of Portofino Heights is the exquisite enclave of Portofino South. This second phase of Portofino encompasses a 50-hectare land area. You can choose from luxury houses with land areas and lot sizes that range from  300 sq.m. to 700 sq.m.

You will definitely feel like a royalty with Portofino South mansions that feature masterful Italian artistry: castle-type towers, inner courtyard right at the heart of your home, a casita or small house beside the main home, and more.

Here are some of the ready-for-occupancy luxury house and lot for sale developments inside Portofino South:

Rafaello Luxury House

Raffaello is a luxury house model with a floor area of 292 square meters that has been carefully crafted with attention to detail. With its grand spaces for recreation and living, this 4-bedroom luxury house and lot for sale gives a taste of the grand life.

Ghiberti Luxury House

The Ghiberti is the epitome of sophisticated Italian artistry and elegant interior design, with all of these luxury house features and so much more. Among Portofino’s excellent choices, the Ghiberti is by far the most luxurious house in Daang Hari.

AMORE

Amore is the third and latest enclave of Portofino Heights. The 35-hectare private residence is the dream address if you have a penchant for Tuscan-style home architecture. Inspired by the rustic appeal of Tuscany Italy, Amore combines classical elements with modern touches to give your home a romantic, Old World European vibe.

The Philippines Property Awards named Amore at Portofino as the “Best Housing in Manila” as well as the “Best Housing Development in the Philippines” in 2015. This is a huge accomplishment because it demonstrates the high-quality homes that they provide to each family. The goal is for every client to be satisfied with their new home and to have peace of mind.

Tuscan-style luxury homes stand out with their natural opulence and signature elements such as terracotta roof, stucco walls, and outdoor living spaces like patios or porticos.

Here are some of the ready-for-occupancy luxury house and lot for sale developments inside Amore:

Leandro Luxury House

Leandro is a magnificent home in Amore’s picturesque community that you will undoubtedly adore. A 3-bedroom luxury home for your family close to life’s necessities.

Carletti Luxury House

Carletti, located in the lovely Italian community of Amore, features meticulously designed architectural details and a home suitable for a growing family. The home has a balcony for small gatherings of family and friends with a beautiful view of the Amore community.

Why Invest in the Italy-Inspired Homes of Brittany Corporation

Anyone who has visited Vista Alabang can attest that it is a breath of fresh air in comparison to the busy cities. A quick glance at its stunning enclaves transports you to the laid-back ambiance and sprawling spaces of Europe.

But its scenic surroundings and remarkable Italian-inspired theme are only a few of the many reasons why a luxury house and lot is worth investing in.

For one thing, the development is highly secure, with 24-hour security and CCTV cameras monitoring all areas. In addition, it features a wide range of amenities, including a swimming pool, clubhouse, and playground.

Brittany homes are relatively inexpensive safe investments, whether they are purchased for the purpose of being your primary place of residence, as vacation homes, or as investment options. They are less volatile compared to other market investments (such as stocks or gold), which protects you from highly unpredictable losses.

The exclusivity and grandeur of high-end homes also come at a high price. When you choose to make a profit in real estate, either by flipping or renting out a home, owning a luxury property is an advantage because of its high market value and appreciation.

Another valuable attribute of Brittany homes is the upscale urban and suburban living experience they offer. Its master-planned communities allow every homeowner to balance life, work, and leisure. Each development is situated in prime locations from which shopping and retail hubs, green spaces, medical facilities, academic institutions, and other necessary establishments are easily accessible.

Needless to say, the safe, world-class, and valuable luxury house and lot for sale developments of Brittany make the perfect place to celebrate life’s little milestones and golden moments with your family. Imagine waking up daily to such grandeur and beauty—it is only possible with Brittany.

Experience life in grander heights. Come home to Brittany today!

Nowadays, there are plenty of available options for potential homebuyers. One of the most popular choices for those looking for a residential property or a real estate investment is a condominium or condo, for short.

A condominium is a real estate property with multiple units sold to homebuyers for each team. Unlike the more traditional house and lot properties for sale, owning a condo will require an understanding of the rules of partial ownership in a shared property.

Over the years, there has been a negative connotation regarding condo ownership. Many people tend to dismiss the entire idea of investing in a condo property because of the disadvantages of owning one. But the reality is, there are indeed pros and cons to owning any real estate property. Still, owning a condo remains an excellent investment as long as it fits the needs and preferences of the owner.

If you are thinking of investing in your condo unit shortly, some commonly asked questions include the owner’s rights to the property, lifespan, rules for renting out the condo to other tenants, and many others. To understand the rules of condo ownership, this article will discuss everything you need to know before purchasing your unit.

Types of Condo Ownership

In the Philippines, there are two kinds of condo ownership: leasehold and freehold.

Leasehold ownership is pretty straightforward—it is a lease. If the condo developer is offering this kind of ownership, this buys the right to live in the property for a fixed amount of time, usually 25-50 years. Once the contract ends, the owner or developer can extend the lease or ask you to return the property.

On the other hand, freehold ownership means that you will be the owner of the condo unit in perpetuity or without a fixed end date. Freehold ownership gives homebuyers the right to live in the property for as long as they want. The freehold ownership will allow the homebuyers’ legal heirs to inherit the property when they pass away.

For freehold ownership, the property transfer from the developer to the homebuyer is authenticated by the Condominium Certificate of Title (CCT) that will be issued to the homebuyer once the property has been paid. This legal document contains the details of the condo unit, such as location, floor number, unit number, dimensions, and name of the new owner.

Most condo developers in the Philippines offer freehold ownership.

Understanding the Condominium Corporation

Every condo developer must set up a Condominium Corporation where the unit owners will automatically be a shareholder. This is according to the Condominium Act and the Corporation Code.

Being part of the Condominium Corporation means that as a unit owner, you are a co-owner of the property’s common areas and the land where the building is built. This gives the homebuyers a vote regarding the property moving forward, such as restoration or sale.

The share of the unit owners in the corporation may be based on the number of units they have or the total floor area of all their units.

Buying a Condo Unit

Before proceeding to buy a condo unit, there are a few things that need to be checked to ensure that you are eligible to do so. There are unique rules in real estate ownership that differs for every country in the world.

Who can buy condo units in the Philippines? Filipino citizens, corporations, and foreigners are eligible to purchase and acquire condo units. However, for foreign ownership, the rule is that it will not exceed 40 percent of the entire condo property. Violation of this specific rule is against the law.

The same rule applies when selling a condo unit. Even though homebuyers have the right to sell or transfer the units to anyone under freehold ownership, this cannot be done with a foreigner when the entire property exceeds the 40 percent foreign ownership.

The subsequent steps in buying a condo unit may differ from one developer to another. Hence, it is best to discuss with the developer’s real estate agent or sales team to know the exact process of buying a unit in their condo project.

Rules for Leasing, Selling, or Renovating

Leasing

Renting out a condo unit for staycation purposes or a long-term lease is already a familiar concept to many. It is one of the top reasons people invest in condo units—many homebuyers use their property as a source of passive income.

One of the best condo projects that are popular for a staycation is Brittany Corporation’s Alpine Villas at Crosswinds. Located in the breathtaking province of Tagaytay, visitors are guaranteed to have a wonderful stay because of its luxurious community, proximity to tourist attractions, and accessibility from the metro.

However, not all condo projects allow renting out the units. It depends on the type of use and rules specified in the condo’s Master Deed. The different services include residential, commercial, office, resort condo, condotel, or dormitory. Each has a unique set of rules that homebuyers need to comply with. For instance, a condo project operating for office use in the Master Deed might not be allowed to be rented out for residential purposes.

Also, each developer has restrictions in place to protect the marketability of the condo project. One of the most common restrictions is the prohibition of pets on the property. Knowing these rules beforehand will help you choose the right condo unit to buy.

Selling

As previously mentioned, homebuyers with freehold ownership of the property have the right to sell or transfer the condo according to Condominium Act of the Philippines. Any of these actions will take effect on the membership or share in the Condominium Corporation as well which cannot be transferred separately from the condo unit.

Renovating

Most of the time, renovations are allowed as long as it done within the condo unit such as paint jobs, tiles, and decorations. But for more accurate instructions, it is best to double check with the condo developer to avoid fines or unnecessary fees.

Lifespan of a Condo Project

The common misconception about condominium is that it has a maximum lifespan of 50 years. This makes potential buyers hesitate in buying a condo unit.

However, according to Republic Act 4726, these are the conditions to dispose or dissolve a condominium project: 1) It is more than 50 years old, 2) It is obsolete and uneconomical, and 3) More than 50% of the shareholders do not agree in restoring the project.

If all three are met, the building is most likely to be tear down.

Although, there are other scenarios when a condo project can also lead to dissolution: 1) There is a sizeable damage and the property has not been rebuilt for three years, 2) If about half or more of the units are not suitable for dwelling and more than 30% does not want to restore, 3) If the government has condemned the condo and 70% are opposed to its continuation, 4) The conditions of dissolving or disposing the project in the declaration of restrictions are met.

In this case, the property will either be sold or disposed to benefit the owners.

The odds might not sound good especially if you are hoping for a long-lasting dwelling for yourself or the family. The bright side is that condominium projects nowadays are made with modern materials that are meant to last many decades.

As a condo unit owner, or any real estate property for that matter, it is your due diligence to cooperate when it comes to the maintenance of the property. This is meant to protect the building’s structural integrity and marketability. When properly maintained, a condominium remains to be a good investment that can give a great return over time.

Own a Luxury Condo at Alpine Villas!

Ready to get into condo ownership? Find your best options at Brittany Corporation’s Alpine Villas at Crosswinds!

Alpine Villas is one of the enclaves that will be situated by the entrance of Crosswinds Tagaytay’s exclusive community. These mid-rise villas will surely be some of the most beautiful houses in the Philippines you will see that are surrounded by nature around the area.

Brittany Corporation is known for its stunning developments of luxury homes for sale. Their extensive portfolio includes luxury real estate properties—luxury house and lot, luxury lots, and luxury condo—that are equipped with features and amenities to complete the luxury living experience.

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Oroarezzo 2022, an in-person event organized by IEG (Italian Exhibition Group) for Italian and international gold and jewelry excellence, returned to the Arezzo Fiere e Congressi halls from May 7th to 10th.

This international jewelry exhibition showcases Italian and international jewelry production, design brilliance, and manufacturing art. It is now in its 41st edition.

Oroarezzo is finally happening

It was supposed to take place last year, but the IEG decided to postpone it. The international situation was not stable enough at the time to allow for the necessary travel to the event.

It further stated that, given the scenario, significant purchasers from the Middle East, the United States, Asia, and other critical regions are unlikely to participate.

What is Oroarezzo?

Oroarezzo is a goldsmithing show that brings together the top manufacturing enterprises from all Italian and international gold districts, specializing in the processing of metals and precious components to produce jewelry of the highest quality.

It is a strategic platform where jewelry wholesalers, chain stores, and conventional shops can plan their purchases and refresh their stockpiles, thanks to the presence of prominent manufacturing enterprises in the industry.

It brings in clientele from all over the world, which ensures that prominent international and national purchasers will be there.

What to expect in Oroarezzo?

Expect Oroarezzo’s Product Categories

A physically attended comeback for Oroarezzo has a goal of satisfying foreign players and Italian business needs. The selection includes goldsmithing, which includes all of the necessary jewelry components for artisan workshops and jewelry companies, such as semi-finished products, clasps, and mountings, as well as tech and “ready-made” products.

There will be a Cash & Carry section at Oroarezzo, which is going to be geared specifically toward Italian and international retailers. In this section, Italian and international retailers will be able to stock up on seasonal restocking items. The various types of products are broken down into the following categories:

Jewelry in Oroarezzo

Oroazzoa offers the best jewelry, semi-finished items, and components from the most competent and respected unbranded manufacturers. The very best in jeweler production, amazing design, and superb innovative innovation are on exhibit, as well as the fundamental pieces that make up the jewel: semi-finished products, closures, and frames for goldsmiths and manufacturers.

Technology in Oroarezzo

Thanks to a partnership with AFEMO, a showcase dedicated to the most innovative machinery and technology will feature the participation of the world’s most important gold and jewelry firms (Italian Association of Jewelry Machinery Manufacturers and Exporters).

Cash & Carry in Oroarezzo

Both Italian and foreign businesses can sell finished goods here. A vibrant and imaginative area geared at Italian and international retailers who can browse and purchase a wide range of items while admiring the newest in jewelry design.

Oroarezzo ‘s Gems

It’s a section dedicated to businesses that provide and process precious and semi-precious stones. A large selection allows jewelry designers to select the best pieces for their collections.

Packaging Area

This section is aimed at retailers and producers that want to connect with visual merchandising and packaging professionals who can provide personalized products and solutions.

Expect the Premiere Competition

Expect the Premiere, the most important international event for professional excellence in jewelry and watchmaking, is a must-attend for anyone serious about the industry. The four-day event comprises a series of competitions, conferences, and networking opportunities, all geared towards celebrating and supporting businesses involved in metal and precious element processing.

Of particular interest is the historic PREMIERE competition, which will see prizes awarded to the very best Italian jewelry craftsmanship in terms of design, production skills, and inventiveness. With so much on offer, Expect the Premiere is not to be missed for anyone with a passion for jewelry and watchmaking.

Expect Collaboration with the MFAIC and ITA

The new edition of Oroarezzo strengthens the partnership between the Ministry of Foreign Affairs and International Cooperation (MFAIC) and the Italian Trade Agency (ITA), which promotes the internationalization of Italian companies abroad, with an incoming program aimed at buyers from key reference markets such as the United States, the United Arab Emirates, and Asia.

Expect Partnership with the Association of Jewellery Machinery Manufacturers and Exporters (AFEMO)

Operators at the trade show will be able to discover the best goldsmithing techniques in the field thanks to a collaboration with AFEMO, the Association of Jewellery Machinery Manufacturers and Exporters.

The City of Arezzo

Arezzo is ready to welcome professional operators and guests with cultural activities and exciting events that will express the event’s off-show essence. A manifestation of the territory’s creativity and traditions, which IEG (Italian Exhibition Group) has paid close attention to during the previous two years.

Made in Italy

The Arezzo Gold District heritage, in which around 1,200 enterprises mix innovation, research, and design with the age-old history of processing precious metals that dates back to the Etruscans, has made Oroarezzo associated with Made in Italy jewelry around the world.

There is no doubt that manufacturing quality and precision, attention to detail, fashion and design, productive flexibility, knowledge, expertise, and a significant orientation toward global markets are the characteristics that set the winning companies apart.

Oroarezzo continues

Outside the exhibition hall, in the heart of the Tuscan city, the Oroarezzo 2022 adventure continues. IEG will accompany foreign buyers on a tour of Arezzo’s cultural and artistic history with Confguide Confcommercio Arezzo.

FAQs about Oroarezzo

When will Oroarezzo be held?
Oroarezzo will be held in Arezzo from May 7 to 10, 2022, with the next edition scheduled for May 2023.

2. Where is Oroarezzo taking place?
Oroarezzo is held at Arezzo Fiere e Congressi s.r.l. in Via Lazzaro Spallanzani 23 in Arezzo, Italy.

3. What is on display at Oroarezzo?
At Oroarezzo, exhibitors from all over the world will be displaying their fine jewelry, clocks, watches, jewels, equipment, technologies, and craftsmanship. This is a fantastic opportunity for industry professionals to see the latest products and trends.

There will be scheduled appointments with exhibitors so that you can get a closer look at their products and find out more about their company. This is a great chance to network with others in the industry and learn about new products and technologies.

If you are interested in the jewelry industry, then this is an event that you won’t want to miss.

Jewelry, Luxury and Creativity

The realm of luxury jewelry nowadays refers to the most dazzling and inventive pieces of art, rather than a simple jewelry. Jewelry is used by today’s fashionistas not only to enhance an outfit, but also to express their own personality, an independent outlook on life, and a passion.

The spirit of a piece of jewelry is the jewelry designer’s inventiveness. Despite the fact that practically all luxury jewelry companies in the world are made of incredibly valuable metals and stones, jewelry designers from various cultures and backgrounds have different goals. For example, some seek to create purely functional pieces, while others strive to produce objets d’art.

However, all designers share a common goal: to create beautiful and unique pieces that will be cherished for generations. The best way to appreciate the spirit of a piece of jewelry is to view it not only as an expression of the designer’s artistry, but also as a reflection of the wearer’s personality. A piece of jewelry that is imbued with meaning and sentiment will always be more than just a pretty bauble; it will be a cherished heirloom.

Designers and brands put their own stamp on the jewelry they create, giving each piece its own distinct look. This is why most jewelry brands have such a wide range of styles. Some are intricate and elegant, while others are simple and understated. Some pieces are even appropriate for everyday wear.

One of the things that distinguishes the jewelry world is its diversity. It enables people to find the perfect piece to suit their personal taste and style. Whether you want something flashy or something more subtle, there is bound to be a jewelry brand that suits you.

Luxury lifestyle and Brittany living

Achieving the life of luxury is not just about surrounding oneself with expensive things, it’s about creating a space that is comforting and personal. Everyone’s definition of luxury is different, but there are some commonalities that are universally enjoyed.

Waking up in the morning, sipping favorite coffee, talking to loved ones, reading a new book, cooking favorite dishes, walking with furry friends, designing one’s own space, and anything else that makes one happy.

These simple joys are what make a house a home and turn it into a work of art. True luxury is achieved when every detail has been carefully selected to reflect the homeowner’s style and personality.

Italian-inspired Enclave – Portofino

Brittany Corporation’s flagship project, Portofino, is an Italian-inspired enclave that embodies pure luxury, reflecting all things beautiful and great. Each residence is meticulously designed, from the grand entryways to the opulent master suites.

The community features include a world-class clubhouse, resort-style pool, and beautifully landscaped grounds. Residents will enjoy a maintenance-free lifestyle, as all exterior home maintenance is included. Nestled in the heart of north Scottsdale, Portofino is convenient to some of the area’s best shopping, dining, and entertainment.

This is truly a one-of-a-kind community that offers the very best in luxury living. Come see why Portofino is the perfect place to call home. You’ll fall in love with all that this magnificent community has to offer.

Ultimate Luxury Living

If you dream to live in the lap of luxury, Portofino is the place to be. This luxurious residential area is surrounded by rich landscape views that constitute an ultimate luxury setting. It boasts big spaces, Italian-influenced structures, and courtyard rows, all inspired by ideal refinement. In addition,

Portofino is just unparalleled in terms of traditional encompassing space, luxury, and comfort. So, if you want to live in a luxurious area where you can have all your needs met, then Portofino is the place for you.

A home should be a place where we can feel relaxed and comfortable. It should be a haven from the outside world, a place where we can enjoy life’s greatest pleasures without having to travel far. Imagine the beauty of a home that has plenty of outdoor space and gathering areas.

We would be able to spend time with our family and friends, enjoying the fresh air and the peace of being in our own refuge. This is the kind of home that I would love to have. It would be a place where I could truly relax and feel at ease.

Experience an Italian-home

If you’re looking for an incredible luxury experience, look no further than an Italian-home. Every detail in these homes is outfitted to the highest Italian-craftsmanship standards, and witnessing its beauty in a daily environment s truly remarkable.

From the stunning architecture to the luxurious finishes, an Italian-home is sure to exceed all of your expectations. And, if you’re looking for even more luxury, many of these homes also come with private pools, gardens, and sprawling courtyards. So, if you’re searching for the ultimate in luxury living, consider purchasing an Italian-style home.

Ghiberti Luxury House

The Ghiberti home model is a fine example of Italian craftsmanship. The grandeur of this 349 square-meter (floor area) luxury house model is enhanced by a castle-style tower, an inner courtyard in the heart of the house, and casitas or “little dwellings” located away from the main home.

Raffaello Luxury House

This stunning home and lot for sale exudes Italian architecture and flair both inside and out. Raffaello is both a residence and an art work, with spectacular and majestic designs that ensure visitors will wake up in awe every morning and enjoy the Italian countryside every day.

Antonello Luxury House

This two-story luxury property with over 300 square meters of living area is excellent for a growing family.

It has been painstakingly crafted to accentuate the luxury home’s sophistication and crowning elegance in an equally sophisticated neighborhood. The Antonello luxury house model is a true testament to Brittany’s premium house and lot offerings, offering room and elegance.

With these houses in the Italian style, people might have the sense of living in a luxurious Italian mansion. Each of the luxury homes for sale in Brittany is a work of art in and of itself, with every detail designed by architects and modern artists from the region.

Brittany’s luxury property developments in Portofino are positioned in the most prominent address in the South; a place where one can rethink the luxury they think they already have.

Brittany Corporation undoubtedly provides the best in luxury condominiums and homes in the Philippines.

Living in a family-friendly community is a dream that many families want to experience and share with their loved ones. This is why there are certain sky-high standards for a real estate development to be considered family-friendly such as being surrounded by fine institutions, being accessible through various transportation options, and having a good number of recreational spaces. These are only some of the things that allow families to grow and thrive in their residential environment.

When it comes to family-friendly real estate developments, Crosswinds Tagaytay stood out at the Japan International Property Awards. The Swiss-themed luxury real estate development by Brittany Corporation won the “2018 Best Family-Friendly Development Award” despite the abundance of other real estate developments in different Southeast Asian countries that are making their attempts at becoming family-friendly communities.

Japan International Property Awards is an award-giving body that recognizes top regional residential and commercial developers from Southeast Asia and their flagship projects according to the Japanese standards of development excellence. The recognition is being largely attributed to Crosswinds Tagaytay’s Christmas village theme that was greatly received by children. The award was received by Brittany Corportation’s team at the Andaz Toranomon Hills by Hyatt in Tokyo, Japan on November 14, 2018.

What Makes Crosswinds Tagaytay the Best Family-Friendly Development?

Aside from it is developed by Vista Land, one of the leading real estate developer in the Country, Becoming a family-friendly community requires an intentional effort that results in a master-planned development that caters to the specific needs and desires of the families residing in it. It is not just about upgrades done on the house like room or floor renovations, or bigger projects like the entire dining area. The development’s location, theme, design, and features must be influenced by the goal of improving the residents’ quality of life.

Crosswinds Tagaytay’s Beautiful, World-Class Theme

Crosswinds Tagaytay is a 100-hectare luxury themed community in Tagaytay which is the perfect location for its Swiss-inspired design. The entire development is beautifully designed with key elements of Swiss architecture and is surrounded by over 35,000 pine trees. Its world-class theme and the cold weather in Tagaytay complete the Swiss lifestyle experience, on top of its proximity to popular travel destinations in the city such as the stunning view of Taal Volcano.

Crosswinds Tagaytay is a highly-coveted location, not just for homebuyers but also for real estate investors. This luxury residential and resort community is in demand for staycations because of its perfect setting especially for the holiday season. During Christmas time, Crosswinds Tagaytay transforms into an Instagram-worthy wonderland with all the colorful lights and life-sized holiday designs that are surely a hit for families with little children.

Crosswinds Tagaytay Promotes a Healthy Lifestyle

A family-friendly community is designed with the residents’ overall health and well-being as a top priority. After all, a healthy family is a happy family. This is not limited to physical health but also the members’ mental, emotional, and social health.

As the recipient of the “2018 Best Family-Friendly Development Award” in the Southeast Asian region, there is no question that Crosswinds Tagaytay already answers to this need. This luxury themed community has a lot of open spaces that enable residents to pursue an active lifestyle or have a place for regular recreational purposes. Aside from this, Crosswinds Tagaytay has amenities that help interested families live a healthy, well-rounded lifestyle such as a swimming pool and playgrounds that children love.

Crosswinds Tagaytay’s Accessible and Convenient Location

Many families want to live in a community that is far from the hustle and bustle which is best for the children, but also close enough that it will only take a short drive to have access to the abundant opportunities offered by the city life. People thinking it is impossible to have the best of both worlds must not have heard of Crosswinds Tagaytay.

All of Brittany Corporation’s luxury real estate developments in the South of Metro Manila boast of the exclusivity it provides its residents. Living everyday in tranquility is new heights of luxury, indeed. Although, these communities are not secluded at all. They are surrounded by nearby establishments and services that are essential to the families’ daily lives.

Crosswinds Tagaytay is also close to the capital region that it will only take a short travel to get to the busy city hubs and business districts. Tagaytay, for example, is about 60 kilometers from Manila and takes about an hour drive. The best and fastest route is through the South Luzon Expressway (SLEX), taking the exit at Sta. Rosa or Eton. Another route to take is via the Emilio Aguinaldo Highway.

Be part of the Crosswinds Tagaytay’s family-friendly community! Send any sales inquiries to this link. You may also follow Brittany’s social media links for the latest updates on their luxury real estate developments.

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The word “premium” in real estate refers to developments with a high-end and superior quality. It means that this real estate development is on another level, and to refer to it as premium includes a wide range of criteria such as its construction quality, concept, design, amenities, and more. Getting to live in a premium house signifies that the property is worth every penny and that the homeowners made a great choice in acquiring it.

Among the real estate developments in the country, one stood out at the Philippine Buyers’ Choice Property Awards or more popularly known as The Outlook 2018. This award-giving body is hosted by Lamudi, an online property marketplace, which acknowledges the best real estate developers and their respective projects every year. Under the category of the “Best Premium House of the Year,” The Outlook 2018 recognizes Brittany Corporation‘s Portofino Alabang as the winner.

Why is Portofino Alabang the Best Premium House?

Portofino is Brittany Corporation’s flagship development in Vista Land Alabang. It is a 1,500-hectare luxury themed community in the South of Metro Manila, specifically in the exclusive and thriving neighborhood along Daang Hari Road. Currently, Portofino Alabang has three phases also called as Portofino enclaves—Portofino Heights, Portofino South, and Amore at Portofino.

Portofino’s Italian-Inspired Theme and Design

Portofino Alabang, like other luxury real estate developments by Brittany Corporation, features a world-class theme. This particular community showcases the sophisticated and elegant beauty of Old World Italy where residents can feast on the Italian architectural details that inspired the design of the luxury houses and other spaces within the area—from the gabled roofs, cobblestone pathways, pocket gardens, and the distinctive courtyards complimented by the classic Italian styled homes.

Portofino communities boast an outstanding appeal that makes every moment spent worthwhile.

This luxurious concept and design has been largely attributed for Portofino Alabang’s win as the “Best Premium House of the Year,” specifically the recreation of an Italian piazza that can be found inside the community. The aesthetic in this award-winning development is enough to convince the affluent to live their everyday luxury life in the grandeur of Portofino’s Italian-inspired community.

Every small detail matters in the exclusive themed communities of Portofino Alabang.

Accessibility of Portofino’s Location

One of the distinct features of Brittany Corporation’s luxury real estate developments is how they provide comfort and convenience to their residents by being situated in prime locations in the south of the metro. These locations provide tranquility for being near nature and green spaces, but also accessibility by being close to the metro’s business districts especially that there are new infrastructures like the Muntinlupa-Cavite Expressway. Living in Portofino’s charming enclaves provides an upscale urban living that will enable a balance of a healthy and productive lifestyle.

Aside from being close to the metro, Portofino Alabang is close to essential establishments such as the Evia Lifestyle Center where homeowners can experience leisure in the convenience of their own neighborhood. There are also a variety of international dining spots in the said establishment that awaits the Portofino residents. Of course, there are also an abundance of selection for any luxury home essentials such as appliances, furniture, and even digital tools with AllHome and AllDigital stores.

Portofino’s Impressive Amenities

On top of the aesthetic and accessible community, Portofino Alabang is also equipped with impressive amenities that are readily available and well-maintained for its residents. Each enclave has its own amenity area that are sure to leave the homebuyers in awe.

Monte di Portofino, Portofino Heights’ amenity area, provides a vacation experience to the homeowners everyday with its top-notch recreational facilities such as an Olympic-sized swimming pool, a children’s pool, a grand function hall, fully-equipped indoor fitness gym, and courts for a variety of sports such as an indoor badminton court, basketball court, tennis court. Also, there are family-friendly open spaces such as a kiddie park and a gazebo.

Likewise, the amenity area of Portofino South called Parco di Portofino also gives a resort-like experience. There is no need to travel far during summer because it has swimming pools with the addition of a kiddie and therapeutic pool, completed by the lounge chairs in the sun deck. Aside from the ones mentioned, there is also a multi-purpose hall, an indoor fitness gym, a basketball court, activity area, meeting rooms, and a gazebo.

Lastly, the latest phase of Portofino Alabang, Amore at Portofino, has an Al Fresco Lounge overlooking Amore’s lifestyle pool that allows residents to enjoy the breathtaking view of the Portofino community as it is being backdropped by the fancy landscape and clear skies.

Parco di Portofino is the biggest clubhouse and amenity space for the homeowners of Portofino South.

Live the best premium lifestyle with the “Best Premium House of the Year” at Portofino Alabang’s community! Get to know Brittany’s extensive portfolio of luxury houses at Portofino’s enclaves, go to their website or check out their social media pages for the latest updates on this award-winning development.

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Real estate, like any other industry, is not new to competition. And in this highly competitive market, to be acknowledged as a highly commended property is a huge recognition. It is equivalent to having the highest seal of approval among the extensive selection that homebuyers can choose from in this industry.

Brittany Corporation, one of the most prominent luxury real estate developers, showed that it does not shy away from the competition. Once again, Brittany proved its excellence at the Philippine Buyers’ Choice Property Awards, more popularly known as The Outlook 2018.

This event is hosted by the online property marketplace, Lamudi, which annually acknowledges the top real estate developers in the country and their respective projects. Brittany bagged a couple of recognitions from the said event, one of which is for Brittany Santa Rosa’s Georgia Club as the “Premium House of the Year—Highly Commended.”

Why is Georgia Club a Highly Commended Property?

Georgia Club is an exclusive community with a 15–hectare land area located in Brittany Santa Rosa, Laguna. It is a project built with inspiration from the colonial homes of Southern America. The world-class architectural details from the said region were incorporated in each luxury house found in the themed community.

Being the highly commended premium house of the year at The Outlook 2018 is a recognition of the project’s high-end quality. The commitment that the Brittany Santa Rosa architects and the rest of the team poured into making the project a success is indeed highly commendable. The recognition is a testament of the team’s attention to detail that is evident in the excellent construction and finishes in Georgia Club’s portfolio of luxury properties.

Overall, this award given to Georgia Club is an acknowledgement of the project successfully provided the comfortable and convenient luxury living experience it promised its homeowners.

Why Live in Brittany Santa Rosa’s Georgia Club?

Brittany Santa Rosa is a master-planned development that is strategically situated in the “The Lion City of the South,” Santa Rosa, Laguna. Currently, there are four communities built in the entire development that features different world-class themes. Georgia Club, one of Brittany Santa Rosa’s four communities, features a Southern American theme.

Here are some of the advantages of owning in a luxury home in Georgia Club:

Extravagant House Design

Because of the different themes featured in each Brittany Santa Rosa community, there are also different looks to house models for each community. This is good news for homeowners in the development because, aside from the aesthetic, it can help to easily distinguish the communities from one another and make each stand out in the progressive city of Santa Rosa.

The stunning luxury houses in Georgia Club ooze the charisma of the South American living. These houses instantly bring to mind the classic Western lifestyle that people from this side of the world grew up seeing in various media formats such as movies, television series, and print. When you think of a dream lifestyle, this is the mental image that comes to mind.

Some of the key elements that can be observed in Georgia Club’s house models can also be distinctly seen in architectural details of the sophisticated Southern American style such as white picket fences, gabled roofs, wrap-around porches, brightly-colored doors, and spacious interior design that expresses the classic elegance of the American homes in the 1800s.

Proximity to Essential Establishments

Santa Rosa, Laguna is a short drive away from Metro Manila via South Luzon Expressway (SLEX). Although is a progressive city in itself, there are a lot of essential establishments surrounding Brittany Santa Rosa’s Georgia Club.

Aside from the country clubs near the development, there are many other recreational spaces in the Laguna and nearby provinces. Georgia Club is also close to fine institutions needed to sustain an excellent, well-rounded lifestyle. The finest schools can be easily accessed from the development such as the Santa Rosa campus of the University of Santo Tomas (UST). The top-quality hospitals and lifestyle malls are also nearby as Georgia Club’s location is strategically situated in the heart of the city of Santa Rosa.

Excellent Amenities and Features

The exclusive luxury house and lot community of Georgia Club remind residents of a nature reserve where the family can live a healthier and happier lifestyle. Like all Brittany Corporation’s developments, Georgia Club has some of the best amenities and features that can only be found with luxury real estate developments.

These are absolutely free for the residents. Although, some homeowners are attempting business recovery by renting out their luxury homes for staycation purposes because of the excellent amenities and features in the community that are a hit for visitors.

Experience luxury living in the highly commended premium house of the year! Reach out to Brittany Corporation by checking their website or follow Brittany’s social media pages for the latest on Georgia Club’s luxury houses and Brittany’s luxury real estate projects in the country.

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